Good morning, this is It’s The Business, the finance, business and tech newsletter that keeps you informed so you can get ahead.

In today’s edition:

• The full Apple launch breakdown

• Deloitte monitors employees locations

• New plan for housing in the UK

Apple unveils new iPhone models

📍 Top line: Apple has unveiled four new iPhone 16 models: the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max. The company described the new devices as having "the thinnest borders of any Apple product," calling them "by far our best iPhone displays ever."

📱 Colours: The standard models will be available in ultramarine, teal, pink, white, and black, with screen sizes of 6.1 inches and 6.7 inches. The premium versions will come in black, white, silver, and desert colors, featuring 6.3-inch and 6.9-inch displays—the latter being Apple’s largest-ever phone screen, surpassing the previous 6.7-inch size.

💰 Prices: The iPhone 16 has a starting price of £799 for the smallest 128GB model. This is followed by the iPhone 16 Plus at £899, the iPhone 16 Pro at £999 and the iPhone 16 Pro Max at £1,199.

📅 Release date: The iPhone 16 will be available for pre-order starting on Friday, September 13, and for purchase outright from Friday, September 20.

Deloitte tries to catch Brits working abroad

📍 Top line: Deloitte is now monitoring the locations of UK employees logging in from abroad as part of efforts to enforce remote work rules, according to the Telegraph. The consulting giant is using some workers' internet data to check if they are working overseas without approval from their managers.

Other major firms in the "big four" have also increased surveillance to track office attendance and limit excessive remote work. PwC recently informed its 26,000 UK employees that it will start tracking their locations

Elsewhere in business:

 🛒 Aldi UK is planning to invest £800 million in a major expansion to help solidify their position as Britain’s fourth-largest grocer, having displaced Morrisons in 2022. The German chain will upgrade technology, add more distribution centers, and refurbish 100 stores. The supermarket reported a 250% increase in pre-tax profits to £536.7 million, driven by a £2.4 billion rise in sales to £17.9 billion.

📦 Clothing retailer Asos is facing a backlash from customers over a new rule that will charge selected shoppers £3.95 for returns if they keep less than £40 worth of purchased goods. The policy, which has already been implemented in France, Germany and the US, targets customers with high return rates.

Winter fuel payment saga reaches climax

📍 Top line: Downing Street has confirmed there are no plans to offer additional support to pensioners who will lose their winter fuel payments. Prime Minister Sir Keir Starmer and his cabinet have agreed on the need to reduce the benefit, according to his spokesperson. Sir Keir emphasized during a cabinet meeting that "tough decisions" are required to rebuild the economy's "foundations."

🔥 Backlash: Unions and some Labour MPs have expressed concern about the policy, ahead of a parliamentary vote today. Despite this, Labour, with its significant majority, is expected to pass the vote, which was prompted by the Conservative opposition.

Elsewhere in the economy:

🏠 Lloyds banking Group and Barratt have teamed up with the UK government’s housing agency Homes England to build thousands of homes across the UK. Each party will contribute £50 million to develop large-scale housing projects. The Labour government is aiming to build 1.5 million new homes over the next five years.

🇪🇺 Mario Draghi, the former European Central Bank chief and Italian PM, has called for an €800 billion EU investment boost and a new coordinated industrial strategy. In an address to the European Commission, he warned of Europe's weak productivity, slowing trade, and lack of cheap energy, urging rapid decisions and massive investment to improve competitiveness against the US and China.

What else at the Apple event?

🤖 Apple Intelligence: Apple also announced it will introduce its Apple Intelligence AI to the US "next month" in a beta version, with a "localized" UK release set for December. The new software will feature an upgraded Siri digital assistant along with a variety of writing tools. These AI-powered features will include capabilities to respond to emails, draft blog posts and presentations, create synthetic artwork, and design personalized emojis.

Apple Intelligence will also provide users access to ChatGPT, the AI assistant developed by OpenAI.

🎵 New Airpods: Apple also unveiled the AirPods 4. According to the company, they used 3D modeling and laser topography to create their "most comfortable AirPods ever," and also claim the new headphones offer a significant improvement in audio quality. The lower-end version of the product will launch at a cost of £129.

⌚ New watch: Apple unveiled the new Apple Watch 10, which is thinner than its predecessor and features a screen up to 30% larger than previous models. Prices start at £399.

Elsewhere in tech

📱Google is facing a lawsuit over its advertising technology, just a month after a federal judge declared the company’s search engine an illegal monopoly. The US Justice Department and Google made opening statements in Monday in a case that threatens to break up the company. The regulators have accused the tech giant of monopolising advertising software on both sides of advertising transactions.

🧑‍🚀 SpaceX will today launch a crew of four private citizens into space in its riskiest private mission so far. Funded and led by billionaire Jared Isaacman, the Polaris mission will send its crew farther from Earth than any human spaceflight since the Apollo program, which famously put a man on the moon.

1919: Austria and the Allied powers sign the Treaty of Saint-Germain, concluding World War I.

🇺🇸 Donald Trump and Kamala Harris are preparing to face-off in their first presidential debate this evening. Tonight’s showdown will be 90 minutes long and begins at 01:00 GMT on Wednesday morning.

👑 Kate Middleton has revealed that she has completed chemotherapy treatment in a personal video message released by Kensington Palace on Monday. While the Princess of Wales said that this year has been ‘incredibly tough’ and the Palace is unable to state whether or not she is cancer-free, this latest update sends a positive message about her health.

😋 Sales of 1990s crisps are booming as shoppers embrace social media driven nostalgia. Smiths’ crispy bacon Frazzles sales have risen by 48%, Skips by 47%, and vinegar Chipsticks by 42% compared to last year.